The Importance of Data Analytics on Logistics and Supply Chain

The PUP’s College of Business under the Department of Marketing has conducted its annual students’ forum entitled “The Importance of Data Analytics on Logistics and Supply Chain.”

The forum explored how data analytics can be used in various industries like logistics and supply chains.

Students also learned how companies use big data analytics technology to improve their operations and their products or services, reducing cost while increasing customer satisfaction.

The forum featured speakers including Ms. Marjorey Rubio of BEXCS Logistic Solutions, Inc. shared her knowledge and how to have a resilient business using the advantages of Data Analytics.